about us

Barras Brothers Motorcycles emerged from custom atelier Angry Lane, founded in Hong Kong by French brothers Guillaume and Benoit Barras. With decades of motorcycle design expertise and a strong focus on EV+AI innovation, they are redefining motorcycle standards.

a brother story

62+

Custom projects

10

Motorcycles styles

12+

Years in business

They’ve been at the top of their game for many years now.

Autoevolution 2025.
Barras Brothers portrait
Disclaimer: These custom motorcycles, built by Angry Lane (created by the Barras brothers, Guillaume and Benoit) on Ducati, Triumph, Yamaha, Kawasaki, and Harley-Davidson models, are showcased to demonstrate our expertise in motorcycle customization. They are not BBM products, and neither BBM nor Angry Lane is sponsored, associated, approved, endorsed, or affiliated with Ducati, Triumph, Yamaha, Kawasaki, Harley-Davidson, Moto Guzzi, or their affiliates. These brands own their respective trademarks, including logos, model names, and motorcycle designs. Any mention of these brands is for reference only. See our Terms and Conditions for details.

The turning point.

Following several requests for a custom motorcycle with an electric powertrain, we started to research the market. And there was nothing we would buy: too heavy, limited range, too much plastic, too slow to charge, and no soul. Frustrated by the lack of options, we set out to build the motorcycle we’d crave ourselves. Not just one, but a modular platform to shape unique bikes.
Early drawing
origin

On a mission.

To craft electric motorcycles that reimagine classic styles with enduring performance, superior quality, and customization, empowering enthusiasts with an unprecedented rider-driven experience.

future

Slashing new Co2.

Almost everything on a BBM motorcycle is recyclable. We are taking extra care to select materials and operate in a way that minimizes our impact. Join us to slash tailpipe CO2 emissions, buying us time to unf*uck the planet.

CO2 emissions

Core Team.

Our team unites expert motorcycle designers, skilled craftsmen, supply chain builders, a talent acquisition champion, and a global leader in aircraft maintenance.

Team Guill portrait

guillaume barras

Co-founder & Co-CEO, Vision, Strategy & Technology.
Team Ben portrait

benoit barras

Co-founder & Co-CEO, Design, Branding & Marketing.
Team Jean-Luc portrait

Jean-Luc Tardy

COO, Procurement & Quality Strategy. Previously Head of Facility Management & Site
Services at Airbus Group
Team Christophe portrait

Christophe Bally

CHRO - HR & Customer Service, B Corp Certification Leader. Previously CHRO at
Audemars Piguet.
Team Frank portrait

Frank Walschot

Assembly Plant Operations, Planning & Safety, Senior Strategic Finance Advisor. Previously CEO at Haeco.
Team Mikel portrait

Mikel Elzo Feijoo

Strategic Advisor, Basque Country Government Relations. CEO of SKFK, his sustainable fashion company.

Headquarters.

Our headquarters in the Spanish Basque Country —nestled between the Pyrénées mountains and the Atlantic Ocean— is a leading European hub for high-tech manufacturing. This strategic location provides access to a skilled talent pool and a robust supply chain to build made in Europe premium motorcycles for European and global market.
AIC Center Bilbao